15.5 million visitors in H1 2025 set stage for breakthrough cultural tourism.

In the 1950s, Hanoians used to joke, “If you haven’t eaten bun thang from Aunt Am, you’re not truly a Hanoian.” Today, the dish not only holds a cherished place in the capital’s culinary scene, but also draws international visitors.

For 37 years, Mrs. Lan’s eel noodle soup has attracted crowds in Hanoi. Today, her humble eatery has also become a go-to spot for international tourists.

Hidden in Hanoi’s Thuy Khue neighborhood, this centuries-old pagoda holds secrets of a forgotten past.

Despite consistent crowds and excellent online reviews, Don Duck Old Quarter lost its Bib Gourmand status.

As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.

Hanoi ranks high in global travel trends, praised for history, food, and vibrant experiences.

Looking for a sweet escape from the heat? These beloved sweet soup shops offer refreshing options rooted in tradition.

For 70 years, Pho Thin has served more than just pho - it’s preserved family tradition and city history in every bowl.

The list highlights a shift in global travel preferences, with Hanoi standing out for its rich cultural heritage, historic landmarks, and distinctive cuisine.

The tour will combine outdoor performances with heritage experiences and run weekly for groups of around 100 visitors.

Hanoi’s tourism sector continues to show strong momentum this year, recording an estimated 12.77 million visitor arrivals in the first five months, a 10.9% increase year-on-year.

Mr. Sy’s passion for music transforms his humble snail shop into a one-of-a-kind experience.

According to Time Out, Hanoi is the cheapest city for art and culture on the list, with 82% of locals ranking it highly for affordability.

Above the bustle of Hoan Kiem, Ca phe Dinh remains a sanctuary of the capital’s past.

Nestled in a narrow alley at 61 Dinh Tien Hoang Street, opposite Hanoi’s Hoan Kiem Lake, Pho Thin has quietly served steaming bowls of Hanoi-style beef noodle soup for seven decades.

Enjoy Hanoi's most beloved chè dishes at these five crowd-favorite sweet soup shops in the heart of the capital.

With fresh ingredients, fair prices, and cult followings, these Hanoi eateries serve up some of the best offal dishes in the city.

Hanoi has mobilised hundreds of billions of VND for the restoration, preservation and promotion of local cultural heritage every year, transforming the treasures into engines for sustainable tourism development.